About

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We Measure Emotions, So You Can Create Success

The leading indicator of successful content, whether it’s on TV, Web, or social networks is Emotional Reactions. How do people feel when they watch? Canvs is a pioneer in capturing and analyzing emotional signals that reveal insights about:

    — How people feel about content

    — Why they feel it

    — And the business impact

Canvs is transforming the way that content is planned, created, and marketed, providing actionable insights from “live audience” responses in real time at scale.


 

WHAT YOU CAN EXPECT FROM US

 
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Clarity

Looking at large amounts of data can be daunting for anyone. We get it. Your experience using Canvs should be clear, concise, and easy. After your on-boarding experience, we promise you will never feel confused or unsure using Canvs.

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Empathy

We love shows and content, and the fast-paced, creative world that brings them to life. We’re in business to help you succeed, whether you’re a TV network, production company, creative agency, planner, or one of many others. We understand your needs and make them our own.

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Impact

You're faced with a lot of tough decisions every day. And more data in and of itself doesn’t really help. We get it. We promise to deliver meaningful insights, from precise emotion measurements, with the speed and efficiency your business demands.  


SINCE 2014, WE’VE BEEN WORKING WITH THE BIGGEST MEDIA AND ENTERTAINMENT BRANDS TO MEASURE EMOTIONAL IMPACT AND FIGURE OUT WHAT DRIVES THE SUCCESS OF SHOWS, CHARACTERS, PLOT-LINES AND PRODUCTS.
— Jared Feldman Founder, Chief Executive Officer

 
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How Hating Ramsay Bolton Makes You Love Game of Thrones

 
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Data Science Proves We Love to Hate-Watch TV

 
 
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You can get emotional about 'Game of Thrones.' Just know HBO is listening.

 
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'When Calls the Heart' Has Officially Stolen Fans' Hearts

 

 
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Our advanced emotion measurement platform empowers the biggest names in media and entertainment to understand and predict behavior based on how people react to their content across social media.
— Dr. Sam K. Hui, Chief Data Scientist
 

 

CANVS LEADERSHIP TEAM

 
 
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Jared Feldman
Founder, Chief Executive Officer

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Jim Delaney
Chief Operating Officer

 
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Stuart Schwartzapfel
Head of Business Development & Accounts

 
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George Kontos
Vice President of Engineering

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Dr. Sam K. Hui
Chief Data Scientist